mcNeilly Wood Products

Logo Design | Web Design | SEO | Blog

Campbell Hall, NY

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The Project

We helped this New York pallet manufacturer rebrand to reflect their 75 year history as a leader of their industry. They needed an updated logo and a streamlined website that spoke to their extensive capabilities as a major pallet supplier.


We built a logo system based on the clean, blocky lines of IPPC stamps that most pallets bear. Combined with their initials and the piney trees that are characteristic in their region, they now have a modern brand that represents all aspects of what they do well. 

We also delivered an updated website with targeted copy and a regularly updating blog that builds their search engine ranking over time. We put their major selling points front and center to establish their capacity as a competitive supplier.






Picture of a mobile phone and a laptop displaying the McNeilly website homepage.

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