What is Social Media Marketing?

Hand holding a cell phone with social media apps

Welcome to part two of our digital marketing glossary! We post often about social media marketing because it’s the most direct way to reach your customer base and build relationships. It’s likely you have at least a personal Facebook account, and maybe even a Twitter or Instagram. But maintaining social media for your business looks […]

Why Use Facebook Advertising – Social Media Marketing 101

Here is why Facebook ads are better than old school/traditionalist methods of advertising: 1. Everyone is on Facebook. Okay, not everyone, but over 80 percent of people are, and on average, 50 minutes are spent each day on Facebook/Instagram per person. It is quickly becoming the medium of information for the entire world, so it […]